At HPS, we frequently discuss performance leakage—lost growth, revenue, and efficiency due to missed opportunities. In business terms, it’s opportunity loss: the value your practice could have generated but didn’t, simply because the right system, decision, or action wasn’t implemented in time. Real Examples of Lost Potential These aren’t just ideas—they’re real scenarios we see […]
marketing
Why Online Booking is a Must-Have for Your Vein Practice
We live in a world where people would rather use online booking to book a vacation, order a pizza, and schedule a vein appointment—all while binge-watching their favorite show—than make an actual phone call. If you’re still asking your patients to pick up the phone and call your vein practice to book an appointment, you […]
How to Write Meta Descriptions That Get Clicks: Vein Practice Edition
Imagine this—a potential patient is searching “varicose vein treatment near me.” Your website pops up in the search results, but they scroll right past it. Ouch. What went wrong? Chances are, your meta description didn’t spark their curiosity or make them feel like they’d found exactly what they were looking for. Meta descriptions are more […]
Is Your Website Mobile-Friendly? Why It’s Critical for Vein Practices
In today’s digital age, mobile devices have become an integral part of our daily lives. At least 60% of people today use their smartphones and tablets to browse the web, shop, and access information. If your vein practice doesn’t have a mobile-friendly website, you’re missing out on a significant portion of your potential patient base. […]
Unlock Your Vein Clinic’s Local Search Potential with Apple Business Connect
In an era where foot traffic is increasingly preceded by digital discovery, a robust online presence isn’t just beneficial—it’s essential. When it comes to the local search and navigation game, Google Maps dominates with 72% market usage. However, there are 153 million iPhone users in the United States, and with them, Apple Maps is swiftly […]